Building your own mobile application allows you to show ads within your content, without worrying about how many people have these ads blocked. With a mobile app, you make it easier to engage users on mobile devices. Increased user engagement leads to more sessions, more time in-app, and more revenue compared to your mobile website. So, for most businesses, mobile users make up the majority of your customers. In this article, we’re going to look at the main benefits of mobile apps for businesses today.

main benefits of native apps

Here, you will find an example of unique medical applications available to healthcare providers and consumers. We’ve been in the business for over 13 years and have delivered over 200 mobile and web projects. You want to provide your audience with the most incredible experience possible, mainly when your company introduces a new app. In which we provided tips on what to consider when choosing and discussed one and second platform for development. Internet is an evolving technology that constantly adds new features so that users can be more convenient with its usage. When the Netguru R&D team decides to combine Augmented Reality and Machine Learning, the effect just has to be exciting!

Examples of Native Apps

Some features won’t work without access to the device’s hardware (i.e. fitness trackers, interactive map applications, virtual wallets). As native apps use the built-in security protocols of the underlying operating systems, they are generally considered more secure than hybrid applications. This can be especially important if you are building an app that processes confidential user data. Native mobile apps directly interact with native APIs without depending on middleware such as plugins or WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps.

main benefits of native apps

Native development implies access to all tools and features available in the operating system and devices. For customers, this means flexibility and the ability to create unique solutions according to their needs and desires. In contrast, cross-platform mobile solutions are written in universal languages such as JavaScript, HTML, CSS, and frameworks Xamarin, React Native, Ionic, etc. Native apps are built for their specific platform, taking complete benefits of the features of the OS and the software. That’s why it’s much easier to find a professional native app developer who knows all the details of the particular mobile operating system.

Native apps are more secure than hybrid apps

Since 2008, Grazitti has been helping companies power their business with its marketing automation and cloud innovation services. Since building an app from scratch can be expensive, React Native offers a number of third-party plugin options including JavaScript-based and native modules. The third-party plugins eliminate the need for specific web view functions and help enhance the app’s functionality and performance. Time spent on multiple built on different platforms will require separate teams which increases time and cost. For example, the sophisticated UX/UI design and animation implementation. Native app UI allows users to more quickly understand navigation within the app.

main benefits of native apps

So you want to ensure your ads don’t force people to close and delete your app out of frustration. But the good news is that mobile apps give you more control over the ads you show. You can ensure that they don’t get in the way of the user experience, and that they’re highly relevant and convert better than ads on your website.


Over the years, the number of apps in the Google Play and App Store have multifold. There are two major operating systems, iOS, and Android whose native apps have become a part of everyone’s daily lives. Today, many opt for native app development due to its robustness and better performance compared to other alternatives like a hybrid. Such apps are created specifically for different platforms where they access the features and services provided by the operating system. Better performance is one of the core benefits of native mobile apps.

main benefits of native apps

They arrive right on the screen of your user’s mobile device, and allows them to get where you want them to go (e.g. a news article or a product page) in just a few taps. ECommerce stores can notify customers on new offers and promotions, send app only coupons, and keep customers updated on shipping and delivery. It’s harder and slower to navigate, and doesn’t always work well with touchscreens. Your decision has a huge implication on the cost, time, and how the users will respond to the app.

Native apps provide a superior user experience

It is difficult to tailor an app that runs optimally on various platforms, and the app will need an additional abstraction layer when running, thus resulting in lower performance. Native mobile app development is time-consuming as the work done for a platform cannot be duplicated for another. Mobile applications help businesses to become more accessible to their customers. Moreover, with a mobile application, it becomes easy for a business to remotely access work-related documents by synchronizing smartphones with the desktop. Furthermore, mobile applications give liberty to a business to retrieve brochures and contracts which could be shared with the clients. There are several benefits of mobile apps for businesses and a mobile app helps these businesses to target a larger audience which is not possible in an offline store.

  • These applications can immediately access the device’s hardware, such as the GPS, camera, and microphone, making them more rapid in execution.
  • Because native mobile applications offer benefits that cost them extra and effort.
  • However, in this article, we will be stressing upon the reasons and the benefits of developing native apps.
  • It’s a cross-platform solution that can partially benefit from some hardware features but…
  • More than One codebase because for every platform you have to work with different codebases.

The mobile app development space has grown tremendously in recent years. Pokémon Go may also use push notifications intended to bring users back to the game over time. We are dependent on a hybrid platform development tool like Xamarin or Cordova to implement the bridge to new operating system capabilities, which is inconvenient.

You should choose native development if:

This ensures a better user experience, as there are no discrepancies between the OS and app design. Native apps are better than hybrid apps because they provide features reserved exclusively for the OS and their execution time and responsiveness is superior than hybrid apps. A major advantage of native applications is that they provide the best user experience and performance. As native apps are built for a specific platform, they can take advantage of the wide variety of features of the OS and software. Moreover, these apps can also access the device hardware and use the data. As a result, the apps become extremely responsive, leading to an improved user experience.